adidas · Sports & outdoor

108,286 answers · Search surfaces, all engines · unweighted · v1.0.0

All reportsNew report

Visibility score

44.7/ 100

2nd of 6. nike leads on 47.4.

2nd on visibility, 3rd head to head. Appears more often than it wins.Compare →
Rank
2 / 6
Appears in
20.4%
Named first
16,947
Observations
22,120

Top actions

  1. You are absent from too many answers

    high

    Target the high-volume topics below where you are missing entirely. Presence comes from being covered by the sources these models read, not from your own site alone.

    Reach: 20.4%

    See the answers that skip you →

  2. nike is ahead of you

    high

    Compare topic by topic rather than in aggregate. The competitive view shows where nike beats you head to head.

    See your record against nike →

  3. High-demand topics where you never appear

    medium

    These are the cheapest wins — you are not losing a ranking battle, you are absent from the conversation. Work down the list by volume.

    Top gap: Nike Air Force 1 Sneakers · 149,311/mo

    See "Nike Air Force 1 Sneakers" answers without you →

Score composition

Reach×0.4weakest
0.204
How often you appear at allAnswers that skip you →
Prominence×0.3
0.887
How high up you are namedWhere you rank first →
Quality×0.3
0.639
Whether models cite your own contentCited sources →

Competitive set

BrandScoreConfidenceReachProminenceQualityAnswers
nike47.4
47.2–47.6
20.4%0.9050.76222,133
adidasyou44.7
44.5–44.8
20.4%0.8870.63922,120
gemini25.9
25.8–26.2
8.7%0.4790.6009,453
puma25.2
25.0–25.5
5.2%0.8630.6005,678
asics24.4
24.1–24.6
4.2%0.8350.7444,529
new balance23.0
22.7–23.2
3.8%0.8350.6904,141

By engine

EngineAnswersAvg rank
gemini7,6821.77
search-gpt7,1961.49
google-ai7,0851.45
google1572.22

Top topics